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contentDetection - Contextual Targeting

Successful ads through relevant messages

The principle of contextual advertising is based on the fact that a web page user is more receptive to marketing messages, if they have something to do with the page content. More clearly the user's interest into a specific web page expresses its interest into the topics which can be found on this page. An advertisement on a computer hardware page will never trigger a click reaction as good as on pages about cooking recipes. This effect leads to a ten times better performance of these optimized advertisements in comparison to not context sensitive ad media. In addition to that these advertisements won't be sensed such annoying as the standard ones and this will grade up the page.

mindUp contentDetection is the universal solution for context sensitive advertisement media and for automatic content detection knowledge from web sources.